
In the UK we have a program on BBC TV called the Dragons Den.
This program is designed to offer entrepreneurs an opportunity to showcase their business ideas to 4-5 wealthy dragons who have the chance to invest into the businesses that are being showcased in return for a percentage of the company. If you are unfamiliar with this program you can check it out on Utube.
Recently I was watching an episode of The Dragons Den when I heared one of the Dragons, which was Duncan Bannatyne come out with the phrase The Dog Ate My Trainers
You, may be wondering(as I was) what this phrase is about.
Well here’s the explanation:-
(And I do apologize to Duncan Bannetyne up front if the details aren’t absolutely spot on, as this is from memory and therefore a rounded version as I recall it).
When Duncan Bannetyne opened up one of his health clubs he tried to promote it in local press on radio and in all the other ways that you would normally expect to see advertising launches and promotions.
The response was as expected something like 1 in 1000 people that read the publication saw the advert or heard the promotion decided to give it a go, so in order to speed up the membership take up process he decided to give away free memberships.
For obvious reasons he then got a massive response to his campaign and his memberships increased dramatically, he did however notice that although the membership rate had increased hugely the attendance rate was still poor, members were still not coming and spending money at the facilities and the exercise machines coffee shops bars and cafeterias were very quiet and in some sessions empty.
He spoke to his marketing staff and they sent out various letters to the members in order to increase the flow of users to the facilities. The feedback that they received from the members was quite often, that they could not get to the gym for various reasons, so the king of business Duncan Bannetyne being a true entrepreneur decided to lay on a completely Free Collection Service, to pick up customers from their homes and drop them back after they had taken some exercise and used the facilities.
Unfortunately after operating the service for a short period of time, it became clear that the collection facility was running around empty, members were not taking up the FREE TRANSPORT in order to use the FREE GYM facilities.
Armed with this information Duncan Bannetyne mustered up his army of marketing troops and asked them to telephone all of the members of the gym in order to find out why the free transport and free exercise facilities were not being taken advantage of, and what they could do to improve the uptake of the facilities.
having spent considerable time and resources the team manager reported the findings back to Duncan.
I’m sure that you can now guess what one of the biggest excuses that was used was…yes that’s right…
THE DOG ATE MY TRAINERS!!!
There is a moral to this story which is fairly self explanatory:-
You Can Only Do so Much For People That Do Not Want To Help Themselves…You can LEAD a horse to water but you CANNOT FORCE it to drink.
With this in mind I would like to introduce you to Genuine Opportunity to Reclaim Thousands of Pounds that could be legitimately owed to you by the banks or lending houses.
But first let me ask:-
If you were walking down a fairly busy road and you saw a large bundle of banknotes rolled up with an elastic band on the other side of the street, are you the sort of person that would just ignore it and carry on walking because you cant be bothered to navigate the traffic in order to collect you reward?
Or would you swiftly cross the street navigating moving cars and motorcycles in order to get to your prize?
This is not a Trick Question and there is Absolutely No Catch.
For Many years Banks, Building societies and other lenders have been systematically mis selling add on products to Loans HP and Mortgages. Under UK law these “add on” products can be-re reimbursed to you with 8% interest added.
If you have taken one of these loans with Payment Protection Insurance and to find out how these products have been mis-sold.
Go Straight To:-
www.writeoff-myloan.co.uk.
Where you will receive further instructions on how to collect your refund.
Don’t Be Lazy, Go Now!
Or Will It Just Be Another Case Of ?
THE DOG ATE MY TRAINERS!!!
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